Arquivo de Estratégias Digitais

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Categoria: Estratégias Digitais

20/mar/2025

O Instagram mudou (de novo): saiba como adaptar sua estratégia!

O Instagram anunciou mudanças importantes em 2025, e criadores de conteúdo precisam se adaptar. Recentemente, Adam Mosseri, CEO da plataforma, divulgou novidades que impactam diretamente o alcance e o crescimento orgânico na rede social. Mas, afinal, o que realmente mudou? E, mais importante, como essas mudanças afetam sua estratégia digital? Para responder a essas […]

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12/mar/2025

O TikTok está substituindo o Google?

O TikTok como mecanismo de busca: uma nova era digital Se antes o Google era o principal destino para quem queria encontrar informações na internet, hoje esse cenário está mudando — pelo menos entre a Geração Z. Segundo um estudo da Adobe, 64% dos jovens dessa geração já utilizam o TikTok como ferramenta de busca. […]

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